Executives who know their business can be improved, but won't do it

It is not only the low level employee who sees effort as a nuisance, customers as an irritation, and feels threatened by ideas for improvement. Many executives feel the same way. All companies can be improved in a number of ways. Improvement has to come from inside and outside. Yet many executives are proud of their inability or resistance to change. They insist on trying to remake the world around them in the way which they want it to be. AOL has often been a good example of this, and many of the power companies are. Such companies often believe that market power or regulation can skew things their way. For a while it can, but the reverberations are severe when the marketplace gets its revenge.